Do good

Find ideas, tell stories, translate content, connect with your audience…
it all comes down to thinking, speaking, and doing good. It makes what we do less complicated, more fun. Like sharing happy tales with friends at a camp fire.


First base is a communications, copy writing and translation
consultancy team with more than 25 years experience.

We love marketing and communications, content creation and translation.
The game is complex and the playing field changes all the time. Mobile, social, data, and cloud solutions… the information transport system is  expanding, with intersecting trajectories, projects and angles.


Over the years, we visited practically all possible stops
on the local and international communication express

Clarity and consistency in our moral thinking helps us to hold better views on life and business: goodness contributes, even in a small way, to make the world a better place, while making us happy, positive people.

Doing good is a simple and universal vision.
By positive thinking and affirmative words, feelings and actions, we can enhance goodness in the world. If we want to see positive change, we need to connect to goodness. Both in business and philanthropy, we try to make a positive change and do that by doing good. *

y-oursWe tell true stories, forge meaning to build trust and collaboration.

The word Communication has ‘community’ embedded in it, sharing.
Successful projects create real connections, mutual understanding and respect.
Together we unlock doors you wish to open: trusted experts help to answer your specific business and communication questions.

Photo:'The Matterhorn photoshoot' - © First base
 'Campfire' by Kimson Doan - Unsplash
 'Communication Road map' by Daniel Chardon
* 'Activate your goodness' by Shari Arison
 'The World is (Y)ours' Gif by giphy

Recent Posts

Transcreation, adding values and emotions into translations

Transcreation means to add a creative layer to translations, besides linguistics and cultural fine-tuning. The objective is to make the brand resonate in the market, as a real and likeable cultural identity. it is the way to make content really consistent with the culture and the emotions of the audience, and build the brand locally into a success, an adopted taste.

How to communicate that people want to listen

Have you ever felt like you’re talking, but nobody is listening? It happens more than we think. Julian Treasure – this man has not stolen his name- is here to help. His TED talk is useful and 100% to the point.   Mister Treasure’s message is clear: powerful speaking is based on honesty, authenticity, integrity … Continue reading How to communicate that people want to listen

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